SEO Executive – Fixed-Term Contract (8 Months Maternity Cover)
Location: Sliema, Malta
Contract Type: Fixed Term
ApplyAt FDJ UNITED we offer our 33 million players worldwide a broad range of entertaining and responsible gaming experiences with iconic brands like Loto, EuroMillions, Unibet, 32Red and Maria Casino. Our legacy business offline and online lottery games remains the Group’s primary revenue source. We also operate a strong portfolio of online products, including sports and horse-race betting, poker and casino games in regulated markets. In a fast-changing, opportunity-rich environment, our strategy is focused on sustainable, profitable growth with player protection at its core.
Turning skills into thrills
- Customer centric mindset
- Business Acumen
- Stakeholder Management
- Strategic Thinking and Commercial Awareness
- Adaptability & Market Sensitivity
- Revenue Growth & Profitability
Turning skills into thrills
United by our three values
Passion to succeed
Striving for excellence and beyond
Accountability
Taking ownership and upholding high standards every day
Collective Spirit
As one team, we achieve more
SEO Executive – Fixed-Term Contract (8 Months Maternity Cover)
The Role
The SEO Executive plays a key role in driving organic growth by executing on-page, off-page, and content SEO strategies. This position involves keyword research, technical and content optimization, link-building activities, and the use of AI and LLM tools to support SEO-optimized content creation, analysis, and performance improvements across digital channels.
Key Responsibilities
- Create and optimize SEO-friendly content, including AI/LLM-assisted content
- Optimize on-page SEO elements
- Support off-page SEO activities
- Conduct keyword research and competitor analysis
- Monitor website and content performance using SEO and analytics tools
- Prepare SEO and performance reports
- Follow SEO best practices and search engine updates
Required Qualifications
- Understanding of SEO fundamentals (on-page, off-page, content)
- Familiarity with AI/LLMs and SEO/content tools
- Good analytical, writing, and communication skills
- Attention to detail and willingness to learn
Preferred Qualifications
- Preferred Languages: BE (French/Flemish) or Danish
- Familiarity with CMS platforms (e.g., WordPress)
- Exposure to Google Analytics, Search Console, or similar tools
Testimonials
-
Luke Camilleri
I love to be part of a team that truly lives its values; supportive, forward-thinking, and united by purpose. It’s more than just a workplace, we're a community that challenges you to grow, values your individuality, and empowers you to make a real impact. Its culture celebrates diversity, drives innovation, and makes everyday inspiring!
Natalie Spires
Senior Commercial & Strategy Project Manager
United Kingdom -
Marc Van Haezendonck
Being a people manager and using my coaching skills to consistently improve the customer service skills of my team, makes our customers satisfied and myself a happy employee.
Marc Van Haezendonck
Customer Service Team Manager
Malta -
Every day, I stay close to our restaurant clients to understand their challenges and turn their needs into solutions that genuinely help their business grow. It’s this human connection that motivates me the most.
Lorenzo Reali
Account Manager
FranceLorenzo Reali
A European gaming champion
FDJ UNITED is a European leader in betting and gaming, trusted for its iconic brands and technological strength across around 15 regulated markets. We’re rapidly digitising our lottery business and expanding our sports-betting footprint, creating exciting opportunities to build the next generation of player experiences. Here you’ll work on high-impact projects: modernising platforms, scaling data-driven personalisation, and developing tools that both delight customers and protect them. Our goal is to strengthen customer relationships through smarter identification and insights. That means meaningful, purpose-driven work, from customer service to marketing, product design, compliance and more. All within an international, innovation-focused environment. We are shaping the future of gaming, join us!
Benefits
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